Privacy Policy

Last updated: August 2026

Be The 1 Academy ("we," "us," or "our") respects the privacy of the families who visit our website and register for our programs. This Privacy Policy explains what information we collect, how we use it, and the choices you have regarding your information.

Information We Collect

When you register for a free session, apply to our programs, or contact us through our website, we collect information you provide directly, which may include the parent or guardian's name, phone number, and email address, as well as the athlete's first name and grade level. We do not require payment information for our free sessions, and we do not knowingly collect information directly from children; all registration information is submitted by a parent or legal guardian on the athlete's behalf.

Like most websites, we also collect some information automatically through cookies and similar technologies, such as your IP address, browser type, device information, and how you interact with our site. We use tools such as Meta (Facebook) Pixel and Google's advertising and analytics tools to understand how visitors find our website and to measure the performance of our marketing campaigns.

How We Use Your Information

We use the information you provide to confirm and manage session registrations, communicate with you by phone, text, or email about your athlete's participation, and share relevant program updates, such as new session times or team opportunities. We may also use aggregated or de-identified information to understand how families use our website and to improve our programs and marketing.

We do not sell your personal information to third parties. We may share information with service providers who help us operate our business, such as scheduling or email/text communication platforms, and with advertising platforms like Meta and Google solely to measure and improve our ad performance, in each case only as needed for them to perform services on our behalf.

Text and Email Communications

By submitting the registration form, you consent to receive text messages and emails from Be The 1 Academy related to your session, including confirmations and reminders. Message and data rates may apply. You can opt out of text messages at any time by replying STOP, and you can unsubscribe from emails using the link included in each message.

Children's Privacy

Our programs serve athletes roughly in grades 4 through 12, which may include children under the age of 13. We do not knowingly collect personal information directly from children; all information submitted through our website is provided by a parent or legal guardian. If we learn that a child has submitted information to us directly without parental involvement, we will take reasonable steps to delete that information.

Data Security and Retention

We take reasonable measures to protect the information you share with us, but no method of transmission or storage is completely secure. We retain registration and contact information for as long as needed to manage our programs and communicate with families, or until you ask us to delete it.

Your Choices

You may ask us to access, correct, or delete the personal information we hold about you or your athlete, or to stop receiving marketing communications, at any time by contacting us at [email protected]. We will respond to your request within a reasonable time.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. The "Last updated" date at the top of this page reflects the most recent revision.

Contact Us

If you have any questions about this Privacy Policy or how we handle your information, please contact us at [email protected], or write to us at 8302 Spruce St, Manassas, VA 20111.